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Discover your trusted partner for all your branding needs in the Grand Rapids area and beyond. With a passion for precision and a commitment to creativity, we specialize in trade show booths, fabrication, and graphic branding. We are driven to deliver captivating visual branding that leaves a lasting impact.

Check out our latest and greatest!




Gordon Food Service Truck

How do you compete for attention at a trade show centered around free food samples? That was the challenge facing the creative team at Relish Works, a division of GFS tasked with imagining the future of the food industry. To help in their endeavor, Relish Works turned to Meta4mat to assist in creating an experience with equal amounts of visual intrigue and useful data. The result was a completely interactive food truck that engaged and informed attendees at every turn. Fabricated entirely at Meta4mat, the truck included an iPad registration station, divider towers with pulsating RGB/LED lighting, acrylic ballot boxes, Foodie I.D. stickers, and monitors with digital video loops. We also made the truck’s grill a drawer with power and USB outlets inside for booth attendants to stash and charge their devices. Work should always be this fun!

North Channel Brewing

When challenged by Studio Wise to help create a visually stunning backdrop for the North Channel Brewing Company in Manistee, Michigan, Meta4mat responded by printing a vintage image of the Edmond Fitzgerald on fabricated metal panels combined with an eight foot diameter dimensional custom painted logo that was pin mounted to the panels. If you visit Manistee anytime soon, stop in and have a look (and a craft beer or two).


Munters, a global leader in energy efficient agricultural and horticultural ventilation systems, approached Meta4mat for ideas regarding the rapidly approaching IPPE show. The challenge was put very succinctly; “We need to appear like we belong here”. Munters needed a solution that allowed them to fill large spaces for some shows and smaller spaces for others. To accommodate, we fabricated a 16’ tall tower with an 8’ square footprint featuring functioning products, video loops, branded graphics and a spring-loaded hidden door for entry into the tower. Each corner of the tower has a universal radiused corner piece. For larger spaces, the corner pieces on any one side can be removed and a descending wall complete with planters can be cam-locked into the corner instead, integrating perfectly with all the other components while creating a much larger presence. As a bonus, we learned a ton about the importance of climate control relative to chicken egg production.